Overview
bet365 is a UK-headquartered online gambling company founded in 2000 and headquartered in Stoke-on-Trent, England. It's one of the largest privately held online sportsbooks in the world, with tens of millions of customers across more than 100 countries.
What bet365 actually is
In the US, bet365 operates a state-licensed online sportsbook with markets on NFL, NBA, MLB, NHL, college sports, soccer, tennis, and more. Features include live in-play betting, cash out, and a same-game parlay builder called Bet Builder.
Who it's built for
US sports bettors who are 21 or older and physically located in a state where bet365 is licensed — currently including New Jersey, Colorado, Iowa, Virginia, Ohio, Kentucky, Louisiana, and Pennsylvania (list expands over time).
Regulation & safety
In each US state, bet365 operates under a license from that state's gaming regulator (for example, the New Jersey Division of Gaming Enforcement or the Colorado Division of Gaming). All wagers must be placed from within a licensed state; geolocation is verified in real time.